Press

Why the Gulf has become central to Swizz Beatz's creative vision
Grammy-winning producer has spent over five years developing cultural initiatives across the Gulf region, from art programs to a camel racing team.
December 23, 2025

Swizz Beatz's creative vision soars to new heights
Producer Kasseem Dean transitions from hip-hop production to global cultural curation, highlighting his partnership with Qatar Airways.
December 9, 2025

How Swizz Beatz Got Into Camel Racing in Saudi Arabia
How the Grammy-winning producer became the first American to own a camel racing team in Saudi Arabia.
July 9, 2024

No Kidding, Swizz Beatz Owns a Camel-Racing Team—and It Could Win Him $21 Million
Grammy-winning rapper Swizz Beatz has invested millions since 2020 acquiring 52 camels throughout the Middle East.
April 24, 2024
More Coverage

Swizz Beatz Makes History at AlUla Camel Cup
Coverage of Saudi Bronx team at the prestigious AlUla Camel Cup competition.

Why rapper Swizz Beatz is chasing share of US$21 million prize pot in Saudi camel race
The hip-hop producer is the first American to own a camel racing team in Saudi Arabia, competing for millions in prize money.

Will Smith jets to Saudi Arabia to attend AlUla Camel Cup
Hollywood actor Will Smith attended the inaugural AlUla Camel Cup, spotted with Swizz Beatz and his Saudi Bronx team.

US record producer Swizz Beatz talks camel racing ahead of AlUla Camel Cup
Grammy award-winning producer discusses his American-owned team Saudi Bronx competing in the inaugural AlUla Camel Cup.